WoW Market Cycles
One of the first things to learn about as a new World of Warcraft auctioneer is that the WoW auction house markets are cyclical in nature. On other words, they cycle from various times of the day and throughout the entire week. Due to these market cycles, some days are better for selling and some days are better days for buying. There are even changing market cycles that differ within the same day. Let’s dig in a little deeper and compare some of the specifics of the major market cycles.
Days vs. Nights
More players are on at night then during the daytime work or school hours, for obvious reasons. People are stuck at work or in class and can’t play until later in the evening. Depending on what market you are selling in determines the best times to sell. If you are selling raid consumables like flasks, elixers, etc, then you won’t be wanting to post those items in the morning as most raids take place in the evenings.
Do to less buyers during the day, you can often find items like herbs or ore to buy in the morning after the price has dropped overnight. these items can often be flipped, or sold, the same day because you may be able to buy low in the morning and sell for higher in the evening as higher population times will lead to more buyers overall.
Weekdays vs. Weekends
On average you will see much more players in the World of Warcraft on the weekends than during the week. Why? This game is also for adults and many are game time restricted with full time jobs and family commitments outside of WoW. Younger players are also out of school for the weekend and are able to spend more time in the game.
Weekends are usually better days to buy, whereas weekdays are usually better days to sell. During the weekends and the increase of players online, many markets will see increased competition, thus lowering the overall price. More competition leads to more undercutting, lower selling prices, and less profit. This is especially true in any of the farmed material markets like ores, herbs, and leathers. Weekends are great times to buy items at low prices to turn around and flip during the week.
Tuesday night is gear upgrade night. Heroic Dungeon and Weekly Raid quests reset on Tuesdays. Once the servers come up on Tuesdays, players will be running dungeons and looking for raids. Arena seasons reset on Tuesdays as well and on reset nights there will be a lot of players obtaining new PvP gear. The PvP players will be heading straight to the auction house to enchant, socket, and improved their new items. Anything that is related to upgrading or replacing your old gear is going to see a big wave of sales on Tuesday nights. This list includes, but is not limited to:
- Belt Buckles
- Weapon Chains
- Shield Spikes
This is very specific to each individual World of Warcraft server. If you are into selling raid consumables like flasks, potions, elixirs, and buff food you need to find out when the main guilds on your server do their raiding. An hour or two prior to raid start times are going to see better chances to sell your raid consumables. You want your product to be available at the same time that the raiders are stocking up and getting ready for the evenings raid encounters. Selling your flasks in the morning is going to lead to far greater chances of an expired auction or constant undercutting as opposed to listing the consumables an hour before the major guilds start raiding.
Some of the best times to make insane profits are during World of Warcraft in game holidays. The demand for certain items can be minimal during most of the year and then will peak so high that smart auctioneers can charge outrageous prices for the required items. A perfect example is Small Eggs. You can usually find them for under a gold each, but during the Children’s Week and The Feast of Winter’s Veil holdiays prices can jump as high as 7 to 8 gold each Small Egg!
So as part of your beginner’s auction house routine, pay close attention to the prices on specific days or times for the items you are interested in. Ask yourself a few questions. These will help you to start thinking like a veteran gold making goblin in no time.
- Why is the price dropping or raising?
- Will this item become flooded and thus cheaper on the weekends?
- Should I bank these items I can get now for cheap and save them to flip during a higher demand period like an in game WoW holiday?